Critical and cultural studies offer invaluable insight as to how communication affects media and vice-versa. While there are currently hundreds of studies taking place that attempt to establish basic premises about new media, nationwide advertising campaigns and interpersonal communicative development, critical analysis is needed to develop raw data into usable information. In the blogs in this category, we will discuss new studies from leading media and communication experts and offer our own take on the latest research and critical theory. We will explore the findings of some of the top researchers in media/communication fields and try to develop a better understanding of the ways that we interact and how our Internet, television and print media can affect our interactions.
Training away stereotypes
It may seem difficult to change stereotypical thinking. Perceptions can be very important in forming an individual’s attitudes. Now, researchers at the University of Missouri have found that people conditioned to think in opposition to racial stereotypes are more receptive to people from minority groups starring in commercial advertising.