Four letter words may offend you more depending on which television channel you watch, according to a recent study out of Florida State University and the University of Tennessee, Knoxville. This study, published in the January issue of Mass Communication and Society, found that some TV viewers believe swearing on premium channels and cable is less offensive than vulgarity on broadcast channels. Similarly, viewers are more tolerant of swearing on the premium channels than they are on the advertiser supported cable channels. This differs from previous research, which found that how swear words reach people does not affect how offensive they are.